This card is a restatement of Taleb's comments on how an intolerant minority can take over a larger population. It is described in Skin in the Game.

Minority Rule, fractals

• A majority is assumed to have no strong opinions.
• The intolerant minority has extremely strong opinions.
• When ~5% of a community capitulates to the minority then their rules turn in to the custom.
• This community then, as a cohesive unit, participtes in projecting the intolerance against other communities of similar sizes.
• This projection to ever larger units follows a fractal pattern where a community is infected which allows it to infect larger communities ad infinitum.

Minority Veto

There is also a concept of "minority veto."

This posits the idea that some companies persist not because they are good but because they are vetoed by the least number of intolerant actors.

References

• Taleb's "Skin in the Game."